Wednesday, October 23, 2013

Color Symbolism

 Red: In the US, red is mostly worn on what we call Valentines Day. In China, red means good fortune and joy.

Purple: In the US,  purple is mostly worn on rett syndrom in October. In Asia, purple represents spiritual awareness, physical and mental healing, strength and abundance.

Blue: In the US, blue ribbons are worn for Love Our Children campaign. In Iran, blue is the color of mourning.

Green:In the US, green is mostly seen on Saint Patrick's Day. In ancient Greece, green symbolized victory.

Yellow: In the US, yellow ribbons are worn to support our troops.  In India, yellow is the symbol for a merchant or farmer.

Orange: In the US, orange radiates warmth and happiness. In India, orange means courage and sacrifice.

Brown: In the US, brown can  be sad and wistful. In Nicaragua, brown means disapproval.

Black: In the US, black is the color of authority and power also for mourning. Europeans use black for mourning.

White: In the US, Brides wear white to symbolize innocence and purity. In a lot of countries a white flag is raised to symbol surrender.
 
Grey: In the US, grey means security. In Europe, grey means modesty.

Tuesday, October 22, 2013

Graphic Formats

tiff: A format for image styles. Format for organization (Large)
gif: Stands for Graphics Interchange Form

jpg/jpeg: Joint Photographic Experts Group. A lossy compression technique for color image


 png: Portable Network Graphics

Monday, October 21, 2013

Color Definitions

Hue: a variety of colors
Chroma: the purity of a color
Tint: to make a color lighter
Tone: softer than the original color
Shade: darker than the original color
Complimentary Colors: colors that are opposite each other on the color wheel
Analogous Colors: colors that are next to each other on a color wheel
Contrasting Colors: colors that are from different sections of the color wheel
Texture: the feel or texture of a color or substance
Graphic Design Principle: Proximity, Alignment, Repetition, Contrast, Typography 
Balance: is the global adjustment of the intensities of the colors (red, green, blue)
Symmetry: a balance or mirrored image of a substance.